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Posts Tagged ‘ Dental Practice Marketing ’

Marketing a New Dental Practice

Jul 22nd, 2015 | Category: Featured Articles

It doesn’t matter whether you are a recent dental school graduate getting started, a more experienced dentist who has been working with another practice for some years, or a seasoned professional who is relocating or buying a new practice.



Your Web Site Checklist

Jul 15th, 2015 | Category: Ideas to Market Your Dental Practice

There are so many things to consider when developing or maintaining a dental practice Web site. You think about the content, photos, staff bios, and whether or not you’ll have a patient gallery. You think about social media and optimizing the site so visitors can find your practice. But with all of these decisions and considerations, fundamentals sometimes get overlooked.



Are Your Patients Finding Red Flags in Your Dental Practice?

Jan 13th, 2015 | Category: Ideas to Market Your Dental Practice

In the dating world, most people are on the lookout for “red flags.” Is he 40 and still living with his parents? Is he rude to the waitstaff? These are the little signs that something is not quite right. When it comes to your dental practice, the approach is the same—people take note of the little signs that signify bigger underlying problems.



Word of Mouth: 10 Ways Dentists Can Get More Patient-to-Patient Referrals

Dec 4th, 2014 | Category: Featured Articles

Dentists spend a lot of time examining their patients’ mouths, but frequently don’t spend enough time using them…to spread the word about their practices! Here are 10 tips dentists can use to get their patients talking.



Create a Specific 90-Day Marketing Plan

Nov 4th, 2014 | Category: Ideas to Market Your Dental Practice

If you’re looking to improve your dental practice, the key to your success might be in a marketing plan—but where to start? Marketing doesn’t begin with a strategy like “Send a Brochure.” Rather, you need to start with clear goals and objectives for what you want to achieve and create your plan from there. Here are a few key ideas to help guide you in creating a 90-day marketing plan.



Alternatives to the Difficult Road to Dental Marketing Success

Jun 18th, 2014 | Category: Ideas to Market Your Dental Practice

Newsletter marketing is well worth the effort for general dentists, as well as endodontists, orthodontists, pediatric dentists and other dental specialists. Regardless of whether you aim to reach patients or referring health care providers, newsletters require you to consistently generate content. But not just any content. It has to be a relevant narrative that will interest and educate your readers …



Newsletter Marketing Tips for Dentists: 5 Must Haves

Jun 11th, 2014 | Category: Ideas to Market Your Dental Practice

Dentists and dental specialists who understand newsletter marketing know the importance of doing it right. The following are five essential tips for those dentists committed to increasing revenue with their newsletter marketing programs.



Tips for Gathering E-mail Addresses from your Patients

Apr 9th, 2014 | Category: Ideas to Market Your Dental Practice

Even though reputable pediatric dental practice such as your own is in a different league from the businesses that spam consumers and make them wary to give out there e-mail addresses, your patients’ parents may be hesitant to share their e-mail addresses with your pediatric dental practice. Your intentions are ethical, and you provide an important service to your patients’ parents. Your hope is that, by staying in touch, you will be able to best meet their dental needs.



5 Ways to Strengthen Your Dental Referral Network

Mar 21st, 2014 | Category: Ideas to Market Your Dental Practice

Whether you’re a pediatric dentist, endodontist or periodontist, promoting your dental specialty practice to referring dentists, pediatricians and other health care providers is key to building a successful practice. The following five tips can help solidify already healthy referral relationships—and they can also help you to develop relationships with dentists and other health care providers who have not sent you patients, yet.



Dentists: Give the Gift that Gives All Year

Jan 10th, 2014 | Category: Ideas to Market Your Dental Practice

The holidays are over, probably leaving many health care practitioners with a king’s ransom in calendars—wall, desk and pocket styles—pens, key chains, even flash drives and coffee mugs. As a dentist, you probably know firsthand that these marketing trinkets, disguised as holiday gifts, can come to be seen as more an annoyance than a convenience.