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Posts Tagged ‘ Dental Referrals ’

Five Questions to Ask Yourself About Your Dental Practice

Apr 7th, 2015 | Category: Ideas to Market Your Dental Practice

All day long, you ask your patients questions related to their health, their dental care and what’s going on in their lives. But are you asking yourself the five essential questions that will speak volumes about the health of your practice? You should, because the answers will provide valuable insight.



Building a Patient-Centric Practice

Mar 24th, 2015 | Category: Featured Articles

Is your practice patient-centric? You probably answered with an emphatic “Yes!” But to be truly patient-centric, general dentists and specialists must go above and beyond average patient care.



Four Ways to Reach Referring Providers

May 14th, 2014 | Category: Ideas to Market Your Dental Practice

Consistent communication with referring dentists is key to building a successful dental specialty practice. By keeping in touch with other health care providers—dentists, pediatricians and other health care providers—on a regular basis, your name will stay top-of-mind and ahead of other specialists in your field.



Build Your Dental Practice with Inbound and Outbound Marketing

May 7th, 2014 | Category: Ideas to Market Your Dental Practice

In recent years, there has been a push toward inbound marketing—such as well-optimized Web sites—and many marketing pundits would have you believe that outbound efforts are all but dead. That’s nothing new in the world of marketing; every time a tactic is tweaked or a new term is coined, marketing professionals across the Internet tout the new approach as the definitive solution against which all other marketing approaches are doomed to fail.



Dentists: Give the Gift that Gives All Year

Jan 10th, 2014 | Category: Ideas to Market Your Dental Practice

The holidays are over, probably leaving many health care practitioners with a king’s ransom in calendars—wall, desk and pocket styles—pens, key chains, even flash drives and coffee mugs. As a dentist, you probably know firsthand that these marketing trinkets, disguised as holiday gifts, can come to be seen as more an annoyance than a convenience.



Six Steps to Better Dental Marketing in 2014

Jan 2nd, 2014 | Category: Featured Articles

Do you make New Year’s resolutions for yourself or your dental practice? If you resolve to do anything at the start 2014—and many professionals do—it should be this: Improve your marketing. For some dentists, the resolution may involve of using a dental marketing program for the first time.



E-mail Marketing Lessons from the Pros

Nov 27th, 2012 | Category: Ideas to Market Your Dental Practice

Have you ever made a purchase from Amazon? If you have, you probably receive regular e-mails from the online seller. As you browse selections, save items to your wish list and make purchases, Amazon takes note of your every move. It then sends you e-mails offering deals on titles you may have looked at and suggesting new books you might be interested in. For dental specialty practices, there’s a good marketing lesson to be learned here …



Dental Marketing: More Important Now Than Ever

Nov 14th, 2012 | Category: Ideas to Market Your Dental Practice

Times are still tough for dental specialists. Even among the claims and counterclaims of this year’s election and the polarized electorate out there, everyone seems to agree that our economy is not in an ideal place right now. And dental practices may be …



Keep Dental Referrals Flowing to Your Practice

Mar 14th, 2012 | Category: Ideas to Market Your Dental Practice

Increasing referrals from dentists and other health care providers are key to a successful dental specialty practice. But developing a pipeline of referred patients takes some work. Fortunately, the “advertising” that you must do to develop and maintain that pipeline is subtle and professional—the type of advertising that boosts not only your name recognition but also your image as a competent professional. Here are some tips to ensure a steady stream of referrals to your dental specialty practice …



Dental Marketing and Einstein’s Definition of Insanity

Feb 15th, 2012 | Category: Ideas to Market Your Dental Practice

We recently spoke with an endodontist who stopped using one of our referral-generating endodontic newsletter programs. The endodontist felt the newsletter was not helping his practice, and he wanted to see what would happen if he discontinued the newsletter marketing program. As the conversation progressed, we learned two interesting facts …