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Posts Tagged ‘ newsletter marketing ’

Dental Marketing Success Is All In the Routine

Dec 16th, 2015 | Category: Ideas to Market Your Dental Practice

The word “routine” has a bad rap. That’s because it can sometimes mean doing the same thing over and over again, going through a rote process and failing to get results. But when it comes to dental marketing, you need a routine.



Five Critical Search Engine Tips for Dentists

Aug 19th, 2015 | Category: Ideas to Market Your Dental Practice

Would it surprise you to learn that 77 % of patients conduct an online search prior to booking an appointment? That’s what The Digital Journey to Wellness reports in their recent Google study. That probably won’t come as a shock to dentists who engage in search engine marketing and keep up with dental marketing trends.



Your Web Site Checklist

Jul 15th, 2015 | Category: Ideas to Market Your Dental Practice

There are so many things to consider when developing or maintaining a dental practice Web site. You think about the content, photos, staff bios, and whether or not you’ll have a patient gallery. You think about social media and optimizing the site so visitors can find your practice. But with all of these decisions and considerations, fundamentals sometimes get overlooked.



Use Your Dental Newsletter to Encourage Appointment Booking

Jun 17th, 2015 | Category: Featured Articles

Newsletters are an ideal, subtle, professional way for dentists to keep in touch with patients on a regular basis. This keeps their practice top-of-mind and makes each patient who receives the newsletter feel valued. It also helps keep family dental care a priority.



How to Get Positive Online Dental Patient Reviews

Jun 10th, 2015 | Category: Ideas to Market Your Dental Practice

In a recent post, we discussed negative online dental reviews. Today we’re going to address two very important benefits of gaining positive online patient reviews for your dental practice.



Seven Ways to Grow Your Dental Practice with Newsletters

Feb 17th, 2015 | Category: Ideas to Market Your Dental Practice

Newsletters are a hugely effective way to retain your dental practice’s patients—and to gain new ones. But an effective newsletter must do far more than simply exist. Here are seven ways to make your newsletter accomplish its goals.



Alternatives to the Difficult Road to Dental Marketing Success

Jun 18th, 2014 | Category: Ideas to Market Your Dental Practice

Newsletter marketing is well worth the effort for general dentists, as well as endodontists, orthodontists, pediatric dentists and other dental specialists. Regardless of whether you aim to reach patients or referring health care providers, newsletters require you to consistently generate content. But not just any content. It has to be a relevant narrative that will interest and educate your readers …



Newsletter Marketing Tips for Dentists: 5 Must Haves

Jun 11th, 2014 | Category: Ideas to Market Your Dental Practice

Dentists and dental specialists who understand newsletter marketing know the importance of doing it right. The following are five essential tips for those dentists committed to increasing revenue with their newsletter marketing programs.



Build Your Dental Practice with Inbound and Outbound Marketing

May 7th, 2014 | Category: Ideas to Market Your Dental Practice

In recent years, there has been a push toward inbound marketing—such as well-optimized Web sites—and many marketing pundits would have you believe that outbound efforts are all but dead. That’s nothing new in the world of marketing; every time a tactic is tweaked or a new term is coined, marketing professionals across the Internet tout the new approach as the definitive solution against which all other marketing approaches are doomed to fail.



Amid Holiday Sweets, Dental Newsletters Bring Patients a Sweet Oral Health Reminder

Oct 30th, 2013 | Category: Ideas to Market Your Dental Practice

The season of sweets officially kicks off with Halloween trick-or-treating and is closely followed by school parties and family gatherings. There, gingerbread, pie, holiday cookies and candy play a starring role. These sweets can wreak havoc on teeth and gums, making the holidays prime time for cavities.